Bricks by the Bay is a convention for LEGO hobbyists, artists, fans, and enthusiasts. If you have been to other conventions such as BrickCon (Seattle), BrickFair (Virginia/Alabama/New England), BrickWorld (Chicago), Bricks Cascade (Portland), etc. you are already familiar with the basic format. We gather in a large hotel ballroom to display our models and participate in a variety of games, presentations, and activities. There is a public show on the last day where everyone can come and see all the exhibits. (Unlike most conventions, which have two, we only have one public day at Bricks by the Bay.)
The 2016 theme is “Seven” in honor of this being our seventh year. See the Convention Theme page for some ideas and inspiration for how you can use this theme in your creations.
On Thursday we are expanding the workshops for intensive learning of LEGO-related techniques.
On Friday & Saturday we have various events (break-out sessions) such as presentations, roundtable discussions, games, etc. from 9am to 6pm, a break for dinner, and an evening program with prizes, speeches, etc., followed by more games and contests. The vendor room will be setting up on Friday and they may begin selling if they so choose. Vendors are required to sell on Saturday so attendees can have first choice before public day on Sunday.
The ballrooms close at midnight, but each night (Thurs/Fri/Sat) we will keep a meeting room in the hotel open late for people to hang out, play board/card games, socialize, etc. Attendees are strongly encouraged to stay at the hotel especially if you are planning to drink, or at least have a designated driver.
On Sunday, we will be open to the public starting at 9am (for VIP) and open from 10am-4pm for them to see our exhibits and visit the vendors. After public hours we have a brief closing ceremony followed by teardown.
See the Schedule for more information about convention activities.
Go to our registration system to register for the convention or manage your account.
Hotel guests save $ 20.00 off on their convention registration! Discount applies to one badge per room. If you’re staying at the hotel, be sure to reserve your room first and then complete your registration, since you’ll need to give us your confirmation number to get your discount. Go to the Hyatt Reservations page to start the registration process, or call Hyatt Reservations at 1-888-421-1442 and ask for “Bricks by the Bay” group rate. Note: do not call the Santa Clara hotel directly; reservations must go through the national reservations desk.
IMPORTANT NOTE: You must purchase a general admission ticket for each attendee who plans to attend a workshop. Also upgrades to deluxe are available on the next page.
Attend the full 4 day Bricks by the Bay Convention including the Public Expo! And bring your own creations to show off at that Expo.
These prices include access to the entire convention starting with the opening ceremonies Thursday evening, including exhibits, vendors, games, and activities. Access to the workshops during the day on Thursday have a separate fee for each workshop, plus some of the workshops also have a materials fee. Of course you get to keep the parts!
All badged attendees will receive a 10% discount at the snack shop in the hotel. Discount does not apply to bar or restaurant however.
Hotel guests receive free parking. If you are not staying at the hotel, you may be required to pay for parking – ever since the nearby Levi’s Stadium was built, the city reserves the right to charge for convention center parking, but so far parking has been free to all. Possible parking rates are not yet known.
Hotel Guest Information
Save an additional $20.00 by staying at the convention hotel! Limit one discount per hotel room. Must stay at least one night in the hotel to claim the discount but we strongly encourage you to stay in the hotel at least two nights. Hotel room sales are vital to the success of the convention, but even if you live locally or could stay nearby with a friend or relative, you’d miss out on a lot of the late-night social activity by not staying in the hotel. We have negotiated a special room rate of $139.00 per night single/double occupancy (add $25 per person for triple or quad), which is a great rate for a Hyatt Regency hotel! Also, the Wi-Fi which is normally $10 per day is included free with your room, and works in guest room areas and the lobby (but not the convention space).
If you’re staying at the hotel, be sure to reserve your room first and then complete your registration, since you’ll need to give us your confirmation number to get your discount. Go to the Hyatt Reservations page to start the registration process, or call Hyatt Reservations at 1-888-421-1442 and ask for “Bricks by the Bay” group rate. Note: do not call the Santa Clara hotel directly; reservations must go through the national reservations desk.
If you’re bringing anything to display, submit your MOC (My Own Creation) details through the registration site. If you are bringing something really big and special, consider applying for the Special Exhibitor Program which may enable you to get some financial assistance with building and/or transporting your creation.
If you want to volunteer to help behind the scenes, subscribe to our volunteers mailing list (see Mailing Lists page).
If you wish to be a vendor, read about how you can be a vendor at our next convention.
We are looking for businesses who would like to sponsor our convention.
The Bricks by the Bay convention is a 4-day event running from Thursday through Sunday. Convention attendees have the opportunity to meet people in the flesh whom they’ve only seen online, or see models in person that they have seen pictures of online.
We have workshops on Thursday followed by the opening ceremonies, and a number of talks, discussions, games, contests, and other activities throughout Friday and Saturday for attendees, as well as a large exhibit hall where they can display their LEGO models for one another and for the public day on Sunday.
Registration for the convention includes a number of goodies:
- ID badge with your name and a barcode identifying who you are.
- Souvenir LEGO brick badge with your name, city, and affiliation(s). *
- Special room rate at the hotel with free Wi-Fi in your room and lobby, and $20 discount on one convention registration.
- A 10% discount at the snack shop in the hotel lobby.
- A printed program, listing schedule of events and information about events.
- Goodies donated by our sponsors. **
- Opportunities to win door prizes and building contests, and play games.
- Display space in the exhibit hall for your models.
- Option to attend workshops on Thursday (for an additional fee).
- Access to all convention activities throughout the three days.
- Access to buy from vendors on Friday and Saturday as well as during public hours on Sunday.
* Late registrants will not receive customized brick badges.
** Subject to sponsors’ generosity.
So if you are a serious LEGO hobbyist or artist, please register for the full convention. There is no age limit, but those under 18 are required to have an adult also registered, and those under 16 must be accompanied by that adult at all times. While the focus of LEGO conventions is on Adult Fans of LEGO (AFOLs) we don’t want to prevent precocious teens or kids from participating as long as it is done responsibly.
If your interest is in seeing the exhibits on display and buying from the vendors, you may want to just come for the public day on Sunday, however. If you are coming for the sake of your kids, it’s up to you whether you want to invest in a 3-day weekend of full LEGO immersion, or just come for a few hours and see what people have built.
Note: In the past a discount at the local LEGO stores has been offered, but as of January 2013 the LEGO company has discontinued that program, sadly.
Here are some other activities that you need to do some advance preparation for in order to participate: